Woz and Jobs

Perhaps one of the greatest examples of Resourcefulness was the start-up of Apple Computers. Steve Jobs was “a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing and digital publishing,” said Walter Isaacson in his biography, “Steve Jobs.” They were 2 scruffy looking hippies with the potential of greatness if they were willing to put in the long haul.

 

 

It was the ultimate left-brain/right-brain pairing of Jobs and Wozniuk in a ‘struggle’ situation that gave Apple Computer its potential. They had a vision, a product, a plan and $1300 in working capital from pawning an HP calculator and a Volkswagon bus. The fusion of counter-culture with engineering made the venture “whole-brained.” They had 30 days to deliver on a $25,000 order that would be made in the garage of Job’s parents home by all available hands. The machines were hand-assembled, marketed and sold by their makers. They were creative in saving money, finding cash flow and part of a burgeoning revolution that transformed the world we live in.

 

That is the Art of Resourcefulness.

 

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